Privacy Policy for Elements Active Senior Living

Elements Active Senior Living is pledged to protect the privacy of our residents, their families, website visitors, and all users of our services. This Data Protected Policy explains the procedure to gather, use, disclose, and protect your personal information when you interact with our website, facilities, or services.

We may collect the following types of personal information:

• Name, address, phone number, and email address
• Date of birth and age
• Emergency contact information
• Medical history and healthcare information
• Financial information for payment processing
• Social Security number and insurance information
• Demographic information
• Photos or videos (with consent)

When you visit our website, we may automatically collect:

• IP address and browser type
• Device information
• Pages viewed and time spent on our website
• Referral sources and navigation patterns

We utilise the collected information for the following:

• Providing and managing senior living services
• Processing applications and payments
• Communicating with residents and their families
• Coordinating medical care and emergency services
• Marketing our services (with consent)
• Improving our website and services
• Complying with legal obligations
• Maintaining resident records

We may share your information with:

• Healthcare providers and medical professionals
• Emergency contacts and authorised family members
• Service providers and business partners
• Government agencies (as required by law)
• Insurance companies (with consent)

We do not share your personal data with other providers.

We comply with the Health Insurance Portability and Accountability Act (HIPAA) and maintain appropriate safeguards for protected health information. A separate HIPAA Privacy Notice is available upon request.

You have the right to:

• Access your personal information
• Request corrections to your information
• Opt-out of marketing communications
• Request deletion of your information (where applicable)
• Receive a copy of your records
• File a complaint about privacy practices

We implement appropriate technical and organisational measures to protect your personal information, including:

• Encryption of sensitive data
• Access controls and authentication
• Regular security assessments
• Staff training on privacy and security
• Secure data storage and transmission

Our website uses cookies and similar technologies to:

• Improve website functionality
• Analyse usage patterns
• Remember your preferences
• Provide personalised content. You can control cookie settings by using your browser preferences.

Our services are not directed to individuals under 18. We do not knowingly collect personal information from minors without parental consent.

We may update this Privacy Policy periodically. The latest version will be posted on our website with the effective date. Continued use of our services after changes constitute acceptance of the updated policy.

For questions about this Privacy Policy or our privacy practices, contact:

Elements Active Senior Living,
#14A, Ampa Sky One – 2nd Floor,
No.1, Nelson Manickam Road,
Aminjikarai, Chennai – 600029